LOOKBOOK

PRE-FALL 2025

Introducing Purple’s Pre-Fall-Summer 2025 collection

Purple Brand's PF25 collection reimagines denim with a bold fusion of futuristic design and vintage aesthetics. Featuring heavily distressed finishes, patchwork details, and trompe l’oeil techniques, each piece tells a story of sun-soaked rebellion and meticulous craftsmanship. From acid-washed knits to embossed leather, the collection offers tactile textures and graphic elements that evoke the heat of summer and the essence of individuality.